Amul Introduces High-Protein Cubes with 25g Protein for Rs 80
Amul's new snack offers a protein-packed option for health-conscious consumers.
New High Protein Cubes contain 25g of protein per pack.
Available in five flavors and priced at Rs 80.
Part of Amul's expanding health-focused product line.
Amul has unveiled its latest product, the High Protein Cubes, which provide a substantial 25 grams of protein in a single 38-gram serving. This new snack, priced at Rs 80, can be conveniently purchased via the Amul Shop app or website, making it accessible for health-conscious consumers seeking nutritious options.
The High Protein Cubes are marketed as containing 65% protein and come packaged in a box containing five individual servings, each paired with a seasoning sachet. This innovative product is available in five distinct flavors: Peri Peri, Korean Kimchi, Tandoori, Cheese & Herbs, and Tomato, catering to a variety of taste preferences.
These crunchy cubes are versatile, designed to be enjoyed as a standalone snack or incorporated into various dishes such as gravies, soups, and bhel, thereby enhancing both the protein content and flavor of meals. This flexibility makes them an appealing choice for consumers looking to boost their protein intake in a convenient manner.
The launch of the High Protein Cubes signifies Amul's commitment to expanding its high-protein product range, which already includes items like paneer, dahi, lassi, buttermilk, milkshakes, and whey protein. This strategic move aligns with the cooperative's increasing focus on health and nutrition, responding to the growing demand for protein-rich foods among consumers.
Looking ahead, Amul plans to continue innovating within the health and nutrition sector, potentially introducing more products that cater to the evolving dietary preferences of its customer base. The introduction of the High Protein Cubes is just one step in a broader initiative to promote healthier eating habits across India.
